DVE Delivers 3D Advertising Displays for Lexus in Cities across the USA

IRVINE , Calif. - September 7, 2005 Digital Video Enterprises, Inc. (DVE)
DVE announced today that its 3D Transparent Display technology will be utilized by Lexus to launch the IS automobile.  DVE’s Premiere Solution Partner, Eon Reality, Inc., will be providing custom CGI models for the 3D Transparent Display (private label name iCrystal).   The extensive holographic campaign will be set-up around the United States, including Washington D.C., Los Angeles, Miami, and San Antonio.  “DVE is impressed that Eon Reality has the client contacts and savvy know-how to enable such a wide scale use of DVE’s 3D Transparent Display Technology,” stated Jeff Machtig, co-Founder of DVE.  The marketing campaign includes both plasma based and projection based 3D Transparent displays.  The visual result of the cutting edge presentation was a floating holographic image of the Lexus IS car in open space – no 3D glasses required. 

About DVE
Digital Video Enterprises is the world’s leader in True Telepresence conferencing. Traditional videoconferencing has been proven to be a poor communication medium, because of the unnatural and awkward experience it provides. DVE’s patented technologies have transformed the mediocrity of common videoconferencing into an experience that truly simulates being there in person. This is achieved, in part, by optically concealed cameras behind the images on the display screens. Coupled with next generation hardware and software that provide true DVD and HDTV quality images, the experience finally fulfills the promise of quality videoconferencing. The overall experience is defined by DVE as “True Telepresence” and represents an entire new medium for human communication over a distance. DVE’s technologies have been deployed around the globe by leaders in the entertainment industry, financial sector, healthcare, K-12, higher education, and major corporations. For additional Information call (949) 347-9166 or visit the DVE website at www.DVEtelepresence.com

About EON Reality
EON Reality, Inc. is the world's leading interactive visual content management software provider. EON’s technology solutions have helped companies increase sales, communicate product functionality more effectively, and decrease the cost of service, training, and technical support. EON's products have a high level of interactivity, simulation realism, rendering quality and integrated data exchange capability optimized for high performance on today's standard PCs and Internet. EON's powerful software solutions are helping provide academia and corporate entities an environment of interactivity and visualization that allows the learner in either environment to be actively engaged in the learning experience. Many large corporations, universities and colleges are using EON’s software and integrated system solutions, such as: Office Depot, Suzuki, Siemens, John Deere, Atlas Copco, Toyota, Tetra Pak, Boeing, Bombardier, Intel, Peterbilt, Lexus, Canon, Hon, Samsung, Shimano, Audi, Nokia, ZGDV, Cornell University, Ferris State University, College of Marin, Shanghai University, Texas Tech University, University of Montreal, University of California-Irvine, Virginia Tech, Purdue University. For further information about EON Reality, Inc., please visit www.eonreality.com or contact us via e-mail at marketing@EONreality.com or call 949 460 2000.